1.Description of the training
The training is a seminar of working groups. It is destined for executives and managers of medium-sized enterprises. The interactive learning is used at the seminars. The students acquire practical skills of describing a substantial part of the business project, marketing strategy development, financial planning. One of the seminar objectives is to create an atmosphere of communication between its members. It helps develop new business ideas and further cooperation between the seminar participants.
The participants are demonstrated the detailed design technology of pre-investment researches.
The training technique is designed as follows. Each participant takes an active part in developing a training project selected by the group. Before the training, all the participants are divided into groups consisting of 3-5 persons. Each group develops a project on the selected topic under the guidance of a trainer-instructor. The participants acquire practical skills of project presentations. The original work-book is used to maintain the training methodology. It can be used not only during the training, but after graduating for independent development of projects.
4. Who and when holds trainings.
The "Project Planning and Management" Training is held by the practicing consultants of the “CBPM-Management Solutions” Ltd. Having regard to heavy workload of participants - managers of enterprises – the classes are usually held in the afternoon. The total duration of the training is 35 hours.
The training forms with the participants the notion of the organization as a system, in which the marketing, financial and organizational activities are closely related. The participants acquire practical skills in project planning and presentation.
1. Training Program:
- Project Background.
Description of the company, Project notion formation and evaluation.
- Identification of project objectives. Formation of project goals and objectives.
Goal-setting in the management system.
- Branch analysis.
Standard economic conditions of the branch. Branch characteristics.
- Description of goods/services.
Production line development. Description of goods/services.
- Target Market.
Analysis plan of the target market
- Analysis of competition
Factor analysis in comparison with competitors
- Marketing and Sales Strategy.
Five positions. Sales process and its results. Sales aids. Monthly budget for marketing. The volume of sales. Plan marketing and sales strategies
- Production Plan.
The production process. Equipment. Raw materials and supplies. Supply of raw materials. Organization of ready delivery. Order fulfillment and after-sales service. Financial control. Other matters of the company activity. Implementation timetable. Production plan.
- Management and organizational structure.
Labor motivation. Enterprise Management.
- Development prospects and risks of the project.
Development of the company. Risk assessment. Technology of investors. The enterprise development plan.
Initial data for calculations. Sources of financing and investment use. Profit and loss account. Cash Flows Report. Balance. Analysis of financial projections. The project sensitivity analysis.